I'm
confused. What is the difference between a business valuation, business evaluation and
a business appraisal?
For the most part, the terms business
valuation and business appraisal are synonymous. Over the past ten years or so, business
valuation has become the more accepted term which connotes placing a reasonable market
value on a present going business; or the value of a planned start-up business. A business
evaluation is more involved with the management consulting genre. It has to do with
assessing the entire business organization and its relative operating effectiveness.
When
is the best time to have my business appraised?
Today we live in a world often
characterized by gigabytes and hyperlinks. If your newly formed business has been in
continuous and successful operation for two years or more, its a good idea to have it
valued. Why? Our clients tell us again and again about calls they have received from
larger parent firms who are on an acquisition fast track and are interested in
"them". And when it comes to negotiating the mechanics of the deal, if you don't
have a solid number "in your pocket" produced by an independent valuation firm,
you could be leaving tens, or even hundreds of thousands of dollars on the table. Remember
the axiom... "its always easy to lower the price, but ever so hard to raise it".
Another "best time" to have your business valued is when it is 20 years old or
older and you're thinking of exiting the business because of retirement or burnout.

In practical non-finical terms, what is the
"real world" value of my business?
In the context of turning the business over
to new or different owners, "real world" value amounts to a reasonable price for
the business that will reward the present owner fairly for his/her development of a profit
producing entity with continuing cash flow potential. The price must also, however, treat
the purchaser fairly in that the final price paid is one which can be justified by the
income stream of the business in a reasonable period of time and provide an attractive
return on investment.
As a
business owner, what are the benefits I receive by having my business appraised?
To begin with, when you know what your
business is worth you have a more realistic perspective from which to plan the future
direction of the business, i.e. let's say your business was worth $750,000 ... would your
thinking about it's future change if it was worth $2,000,000? Also, do you plan on working
until the "final day"? Is the business to be turned over to your children or to
your employees? Or will you sell to a competitor or an outside buyer? All these
alternatives become easier to deal with when the business value is known. Estate and tax
planning also require a business valuation. And finally, there is one benefit that some
owners refer to as "breathability". Without a valuation you guess about the
value of your business. With a valuation, you know. And knowing your business value allows
you to "breathe" a whole lot easier.
What
kinds of records will be required for my valuation?
Typically, year end financial statements
including balance sheets and income statements. (Cash flow statements also, if they're
available) This plus copious conversation with the owner(s) and/or the accountant who is
responsible for the firm's records and or tax returns. If additional statements are
available which go back as far as five or six years, they can also be included to provide
a more balanced view of the operation and its financial history.

If I'm thinking about exiting the business what
are my options?
There are several. They would include; 1)
an outright sale of the business, 2) turnover of the business to relatives or employees,
3) merger with a friendly competitor who has the knowledge, insight and capital to drive
the business forward, 4) retain absentee ownership of the business and hire an
administrative manager to continue its operation, 5) terminate the business and liquidate
its assets. A professional business valuation is necessary (if not vital) when considering
options 1, 2 or 3.

Are
earnings multiples a good approach to setting a value on my business?
Probably not. While various public
companies may be trading at multiples of 10, 20 or even higher, a closely held firm
usually doesn't have the resources to justify higher multiples. For the typical public
company, these would include size, the ability to raise capital, a well structured,
integrated management team and last but not least the availability of buyers. Determining
how a firm correlates to one in the public market is complex, requires considerable
professional analysis and is probably not cost effective for most firms.
Why should I have my business appraised if
I'm planning to turn it over to my son or daughter?
Because when the "turning over"
takes place, it amounts to a gift that you are providing to your child or children and may
also include shares they will be purchasing. (If they are purchasing shares... at what
price?) And when the IRS audits the gift, the burden of supporting the value of the
property "given" is upon the taxpayer. A well documented appraisal of the
business will help establish the gift value and indicate to the IRS that a valuation was
performed properly. Minority and/or lack of marketability discounts may also become
involved and your appraisal firm should also be able to provide this important service and
supply the necessary analysis and documentation.
If
I'm only going to sell a minority portion of my business do I need a valuation?
In most cases yes and for good reason. When
you sell a less than controlling position of your firm, that "portion"
is no doubt worth more now than when you formed the company. And if you sell another
"portion" in say two years from now, it may well be worth more than the portion
you sold this year. In business, things and value, change. And the best way to keep in
touch with your business value is with a professional business valuation. It's also a good
idea to have your valuation up-dated regularly.
What
about my CPA firm, can't they appraise my business?
We live in a world of specialization,
whether we like it or not. CPAs do an excellent job in their specialty of tax and audit
work, and occasionally offer bookkeeping services to their clients as well. But very few
CPAs offer the expertise to value a business because it is not their specialty. We often
work with CPAs on valuation projects because of the excellence they represent in the
record keeping required to produce financial statements as well as their overall
familiarity with the client's business. Your CPA is no doubt a trusted advisor and is
often an important participant in the project. But your valuation assignment is best
handled by a firm which specializes in nothing but business valuation/appraisal and whose
track record embraces many, many years of valuation experience.
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